This past month, the OLIPOP team hit the road to exhibit at the annual Food Nutrition Conference & Expo in Minneapolis, Minnesota. For those of you who are less familiar with FNCE, it is the world’s largest meeting of food, nutrition, and dietetics experts who come together to learn about new food and beverage trends and listen to evidence-based presentations. FNCE attendees also participate in post-conference networking events to connect with colleagues and friends.
The expo floor is filled with hundreds of exhibitors who showcase fun new products, educational tools, and resources to help raise awareness about some of the most trusted products by registered dietitians, including OLIPOP!
OLIPOP: Proud Sponsor of the Annual Food Nutrition Conference & Expo (FNCE)
OLIPOP was a proud sponsor of FNCE again this year, and our outreach to the community of registered dietitians and nutrition professionals exceeded our expectations! According to FNCE organizers, over 7,500 RDs attended FNCE this year.
Our team did such a fantastic job interacting with RDs and sampling OLIPOP. Here are some fun stats from the expo floor:
- Expo participants sampled 1,104 cans (92 cases) of OLIPOP in 2.5 days
- Our team shared over 9,936 grams of fiber
- We received over 400 new RD sign-ups for our registered dietitian program
In addition to the expo floor, we were a proud sponsor of Amy Gorin's Master the Media event. Here’s what we learned:
- RDs appreciate that OLIPOP is a science-based company that values healthcare practitioners, including RDs.
- RDs love recommending OLIPOP to various patients and clients across the health spectrum. It’s a beverage that can fit practically into your diet, whether you are a competitive athlete or a busy family who struggles to get enough fiber in your diet.
- RDs can’t wait to see what’s next from the brand (more product innovations, please!).
A big THANK YOU to the registered dietitian community; we value all of the amazing work you do each and every day. We are excited to see you again next fall in Nashville, TN!
- OLIPOP exhibited at the annual Food & Nutrition Conference & Expo (FNCE) this October in Minneapolis, Minnesota.
- Over the 2.5 day period on the expo floor, we sampled 1,104 cans of OLIPOP, amounting to 9,936 grams of fiber!
- We also had the opportunity to connect and grow our registered dietitian (RD) network, signing up over 400 new RDs for our registered dietitian program!