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Why We Use EcoCart at OLIPOP

Posted Aug 16, 2022 Updated Apr 15, 2024

Our purpose at OLIPOP is to set an example for a better future by not only improving our consumers' health, but also by leaving the world a little better than we found it. In order to accomplish this goal, we prioritize sustainability measures that protect and heal our planet. One improvement we've implemented to help us with our sustainability measures is EcoCart. Read on to discover what EcoCart is and what they're helping us achieve.


What Is EcoCart


EcoCart is on a mission to make the fight against climate change easy, accessible, and affordable for everyone. As the number one solution in sustainable e-commerce, EcoCart allows shoppers and businesses to make their orders carbon-neutral effortlessly.


Many of our fellow e-commerce companies, like BarkBox and Blue Bottle Coffee, are also EcoCart supporters, and use their services during their checkout process. Through EcoCart, thousands of brands have been connected with projects that protect forests, build windmill farms, provide fuel-efficient cookstoves, and provide communities with safer, cleaner, and better homes.


How Does OLIPOP Use EcoCart?


As a part of our sustainability journey, we partnered with EcoCart to allow our consumers to make their orders carbon neutral when they checkout.


Using a proprietary algorithm, EcoCart estimates each order's carbon footprint in real-time by examining variables like shipping distance, package weight, and product type. Once the carbon footprint of a given order is calculated, a proportional amount is used to fund carbon offsetting projects, which work to decrease the amount of carbon in the atmosphere. So when you're checking out on our website, you can choose your shipping speed and select EcoCart's carbon-neutral option.


Hold On...What Does Carbon Neutral Mean?


The dictionary defines carbon neutral as zero net release of carbon dioxide into the atmosphere, especially through offsetting emissions by planting trees.


Essentially, everything we buy creates carbon emissions in some fashion. Examples include: the literal factory production or development of a product, the energy required to package the item, and the transportation and logistics work of delivering it to your doorstep.


Because being truly "carbon neutral" means removing the same amount of CO2 from the atmosphere as what is emitted, EcoCart heads a number of projects that remove carbon dioxide from the atmosphere.


A few examples of EcoCart’s carbon offsetting projects include installing fuel-efficient cookstoves, and investing in and strengthening local communities and ecosystems with knowledge and know-how to reduce carbon emissions.

EcoCart Summary


Ultimately, the addition of EcoCart to our checkout process is another important step in our sustainability journey. We look forward to continuing to partner with them and discovering other ways we can work together to leave our world better than we found it.

Cheat Sheet
  • EcoCart is on a mission to make the fight against climate change easy, accessible, and affordable for everyone.
  • Using a proprietary algorithm, EcoCart estimates each order's carbon footprint in real-time by examining variables like shipping distance, package weight, and product type.
  • Carbon neutrality means no net release of carbon dioxide into the atmosphere, especially by offsetting emissions by planting trees.
  • We partnered with EcoCart to allow our consumers to make their orders carbon neutral when they checkout.
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